How Much Data Do You Need to Be Data-Driven? [Rant]

Do you need to be a big company and need large volumes of traffic to be data driven?


Even a single visitor is a piece of data that you can act on. A single survey response is better than nothing.

Sure, if you have less than 100 visitors / month to your site or just 10 survey responses, it can be difficult to separate outliers from the trend. But it’s still way better than no data.

Somebody commented …read more

: Conversion XL

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